INFORMATION COMPANY COLLECTS
Personally Identifiable Information:
Personally Identifiable Information (“PII”) is information that identifies you or could reasonably be used to identify you personally (such as your real name, address, phone number, or e-mail address). We may ask you to provide us with certain PII when you register with us, or at other times, such as if you choose to sign-up for an e-mail newsletter, participate in a game, contest, sweepstakes, or other promotional event, or enter into a transaction for goods or services. We may also ask you to provide us with demographic information, information regarding your interests, or similar information. Providing us with information about yourself is voluntary, and you can always choose not to provide certain information, but then you may not be able to take advantage of or participate in many of the Property’s features.
In addition, you may have the opportunity to provide us with the PII, such as name or e-mail address, of a friend (or for a friend to provide such information about you), such as if you chose to e-mail a friend an article, electronic greeting card, trailer or other special feature from the Property. The e-mail addresses you supply us for those activities will not be retained for other purposes unless otherwise disclosed at the time you provide such information. We encourage you to send such items only to recipients who are your friends or family or persons with whom you have a relationship so that it doesn’t seem like we are “spamming” them.
If you submit to Company a comment, photograph or other content to be published by Company (either online or offline), we may publish your name or other PII in connection with publishing the content.
We may combine the information about you that we collect at the Property with information available to us from other sources. For example, you may provide PII to us at other Company websites or applications, or our co-promoters or sponsors may provide us with information, including PII, about users that choose to participate in a promotional opportunity the co-promoter or sponsor is offering in connection with Company.
Non-Personally Identifiable Information:
When your computer contacts our web servers (for example, when you visit this website, view an HTML e-mail, or download an interactive desktop from the Property), our web servers automatically collect website usage information. Website usage information is non-identifying information that describes how our visitors use and navigate our Properties. It can include the number and frequency of visitors to each web page and the length of their stays, browser type, referrer data that identifies the web page visited prior and subsequent to visiting our Property, and IP addresses (see below for more information on IP addresses). We also may determine the applicable technology available in order to serve you the most appropriate version of a web page, e-mail or similar service.
We may use “cookies”, “web beacons” and other similar tracking technologies described below (collectively, “Tracking Technologies”) to collect Non-Personally Identifiable Information automatically as you visit the Property.
Most browsers are initially set up to accept cookies. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you decline to accept Company cookies, you may not be able to take advantage of or participate in certain features of this Property.
In addition to browser cookies, we may use Flash cookies on some of our Properties for purposes such as those previously listed above. These Flash cookies are similar to browser cookies and are used to remember settings, preferences and usage, but they are managed through a different interface than the one provided by your web browser. If you would like to delete Flash cookies, you will need to access your Flash Player settings management tool available on Adobe’s website. For more information about Flash cookies and how to remove them from your computer, please visit http://www.adobe.com/products/flashplayer/articles/lso/ or http://epic.org/privacy/cookies/flash.html.
Use of Web Beacons:
Our web pages or e-mail messages may contain a small graphic image called a web beacon, which is sometimes also called a “clear gif,” that allows us to monitor and collect certain limited information about our users, such as the type of browser requesting the web beacon, the IP address of the computer that the web beacon is sent to and the time the web beacon was viewed. Web beacons can be very small and invisible to the user, but, in general, any electronic image viewed as part of a web page or e-mail, including HTML based content, can act as a web beacon. Company may use web beacons to count visitors to our web pages or to monitor how our users navigate our Property, and we may include web beacons in e-mail messages in order to count how many messages we sent were actually opened or acted upon. Company uses web beacons to compile aggregate statistics about our Property and our marketing campaigns. Company does not link the information collected by its web beacons to the PII you provide when registering with the Property.
Use of IP Addresses:
An IP address is a number that is assigned to your computer or network when you are on the Internet. When you request pages from this Property, our servers log your IP address. Company may use IP address for a number of purposes, such as system administration, to report aggregate information to our business partners or to audit the use of the Property. We may associate your IP address with the PII you provide.
Children Under Thirteen (13) Years of Age:
Company does not knowingly collect any PII from children under thirteen (13) years of age unless the collection complies with the Children’s Online Privacy Protection Act (“COPPA”). If you are under thirteen (13) years of age, do not send any information about yourself to Company. If Company discovers that a child under the age of 13 has provided Company with PII, Company will use commercially reasonable efforts to delete that child’s PII from its system.
INFORMATION COLLECTED BY THIRD PARTIES
We may use third-party advertising companies to serve ads on websites on which we advertise and may allow third-party advertising companies, data exchanges, traffic measurement service providers, marketing analytics service providers and other third parties (collectively, “Third Party Advertising Service Providers”) to serve ads and/or collect certain anonymous information when you visit this Property. Third-party advertising technology (1) uses non-personally identifying information (e.g. click stream information, browser type, time and date, subject of ads clicked) derived from your use of this Property and the sites on which we advertise to serve ads to you and (2) may use web beacons or place a unique third-party cookie or cookies on your web browser.
These Third Party Advertising Service Providers do not have access to Tracking Technologies set by Company except to the extent necessary to provide services to the Property. These Third Party Advertising Service Providers may themselves set and access their own Tracking Technologies on your computer if you choose to have such Tracking Technologies enabled in your browser (or Flash cookies, if you have not removed them, as described above) and/or they may otherwise collect or have access to information about you and your online activities over time and across different websites when you visit the Property.
You can opt-out of the use of Non-Personally Identifiable Information for these advertising purposes by two such Third Party Advertising Service Providers, Adobe Audience Manager (formerly known as Demdex) and DoubleClick/Google, by using those Third Party Advertising Service Providers’ opt-out tools. You can access the Adobe Audience Manager/Demdex tool at http://www.donottarget.com and the DoubleClick tool at http://www.google.com/intl/en/privacy/ads or as further described immediately below.
We also may from time to time permit other Third Party Advertising Service Providers to collect Non-Personally Identifiable Information on the Property. Some of these Third Party Advertising Service Providers may participate in the Network Advertising Initiative’s Opt-Out Tool, located at http://www.networkadvertising.org/managing/opt_out.asp, and/or the Self-Regulatory Program for Online Behavioral Advertising, located at http://www.aboutads.info/choices. Please click on the links to these tools to learn more about your choices.
COMPANY’S USE AND DISCLOSURE OF COLLECTED INFORMATION
Use by Company:
Company may use your PII to provide you with requested information, services or content, to contact you in connection with a contest, sweepstakes or promotion, or for other purposes disclosed when you provide the information. We may also contact you from time to time on behalf of our Parent Company and/or Affiliates or an external business partner with information that may be of interest to you.
Disclosure to Parent Company and Affiliates:
Sharing User Information and Disclosure to Third Parties:
Sweepstakes, Contests and Promotions
If you choose to enter a sweepstakes, contest or other promotion, your PII may be disclosed to third parties in connection with such promotion, including without limitation for purposes of posting your entry with attribution or otherwise as permitted in the official rules for the promotion in question, fulfilling your prize or including your name on a winners list. Also, by entering a sweepstakes, contest or other promotion, we may require you to consent to the use of your PII or other information, such as name, voice or likeness, in advertising, promotional and marketing materials. In addition, we may offer certain promotional content, such as a sweepstakes, sponsored by or co-branded with a third party, who may obtain the PII that you submit, but only where specifically stated on the registration page or official rules for such promotion.
Third parties providing services on our behalf
Company may employ other companies and individuals to perform functions on its behalf. Examples include, without limitation, hosting a Property, sending communications on our behalf, analyzing data, providing marketing assistance, creating, hosting, administering and/or otherwise running contests/sweepstakes/games, serving ads, providing customer service, and processing payments for transactions on a Property. These third parties may have access to a Property’s user information, including PII, but such access shall be limited to the extent it is needed to perform their duties and functions and we will require such third parties agree to respect the privacy of a Property’s user information.
You agree that in order to provide services to you which you have requested including relevant content and advertising, and to track and award virtual rewards, we may exchange information that we collect from you with third parties who help us perform these tasks and provide these products and services including UDID (unique device identifier), MAC address, OpenUDID, information about your device systems, application software and periphials, and the country setting on the device.
Company may disclose information about its users, including PII, when legally required to do so, at the request of governmental authorities conducting an investigation, or to verify or enforce compliance with the policies governing our Property and applicable laws. Company may also disclose such user information whenever we believe disclosure is necessary to limit our legal liability or to protect or enforce the rights, interests, or safety of the Property, our users or others.
Company reserves the right to disclose, share and/or otherwise transfer user information, including without limitation PII, in connection with a corporate merger, acquisition, consolidation, the sale of substantially all of its assets, or other fundamental corporate change, whatever form it may take.
Transfer of Site
Company may disclose non-identifying, aggregated user statistics to third parties for a variety of purposes, including describing Company’s services to prospective partners and other third parties
YOUR CHOICES / UNSUBSCRIBE
To unsubscribe from receiving promotional material from this Property, Click Here or follow the instructions provided at the end of an e-mail message. Please be aware that we will process your request as quickly as we reasonably can, but it may not be possible to update our systems immediately.
In addition, you should be aware that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.
Finally, if you do not exercise your opt-out choices upon registration or otherwise at the time the PII is provided, it may take some time to process your opt-out choices. Our systems require time to update, and promotional mailings using PII shared before your opt-out may already be in process. Thus, your PII might continue to be shared with third parties for promotional purposes for some time after you make your request, For similar reasons, if your PII is shared with a third party, Company largely or completely loses control over how that information is used. Thus, even after you have opted out of allowing us to share your PII, you might continue to receive promotional materials from third parties unless and until you duly register your opt-out request with each third party in question.
For additional important information about safe surfing from the Federal Trade Commission, visit http://www.ftc.gov/privacy
Do-Not-Track Signals and Similar Mechanisms
Some web browsers may transmit “do-not-track” signals to the websites with which the browser communicates. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. There currently is disagreement, including among participants in the leading Internet standards-setting organization, concerning what, if anything, websites should do when they receive such signals. We currently do not take action in response to these signals, but, if and when a final standard is established and accepted, we may reassess how to respond to these signals. Instead, as described above, please see the link to the Network Advertising Initiative program that we follow that offers you choice regarding Information collected for online behavioral advertising purposes and the browser cookie controls and other mechanisms described above.
Company strives to ensure the security of your PII on our systems, including limiting access to the PII contained on our servers. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. Company cannot ensure or warrant the security of any information you transmit to Company and you do so at your own risk.
COLLECTION IN AND TRANSFER TO THE UNITED STATES / SAFE HARBOR
This Property is operated in the United States. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that any information you provide to us will be collected in or transferred to the United States. By using our Property, participating in any of our services and/or providing us with your information, you consent to this transfer.
If a motion picture that has been rated by the Motion Picture Association of America (“MPAA”) is the subject of this Property, you may visit www.mpaa.org for a description of the ratings system or www.filmratings.com for a discussion on the reasons for the ratings on recent motion picture releases.
© 2014 Riot Studios LLC. All rights reserved.